The Bottom Line Depends on Business Development

Wednesday 8th March, 2017 9:00 am – Wednesday 8th March, 2017 12:30 pm
The Law Society of Western Australia
Level 5, 160 St Georges Terrace PERTH

Lawyers have a limited time to focus on business development hence it is critical to have a plan with structured processes in place to ensure every interaction counts. With a retracting market, increased competition, digitisation and automation it is now more important than ever for each lawyer to understand the numbers and how their day-to-day activities have the ability to impact and influence what differentiates them and their value proposition over others.

This seminar provides practitioners with the opportunity to build their financial knowledge and reinforce and grow their business development skills. Each participant will leave with a draft personal plan along with some practical tools to help deliver on that plan.

Starting with the big picture and the numbers and what they tell us including:

  • Balance Sheet
  • Profit & Loss
  • Cash Flow
  • Revenue Targets
  • Expenses
  • WIP
  • Lockup
  • Debtors/Creditors
  • Trend Analysis
  • Benchmarking
  • Break Even Analysis

Then onto business development tools and tips and the direct impact on bottom line:

  • Networking
  • Brand / Profile / Reputation
  • Technology & Social Media
  • Client Relationship Management, Client Listening & 2-4-8 Model
  • Targets & Prospects

Finally the seminar closes with a three point plan:

  1. Where Now?
  2. Where To?
  3. How To? Your Personal Plan

Level: General

  • 3 points Competency 1 Practice Management


Sponsored by


Shirley Anne Fortina
Director - The POD Consultancy Pty Ltd
Principal - Edge International

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